Online Business

Post image for 4 Reasons to Keep Social Media Marketing In-House

4 Reasons to Keep Social Media Marketing In-House

in Online Business

The temptation to outsource social media marketing to an agency is formidable. “I don’t want to learn how to tweet or how to use Facebook”.  Fair enough. So for many businesses, it is easier to just pay a marketing agency to have them worry about it for you. I think there is a better, smarter way. If you aren’t convinced, here are 4 reasons to keep your social marketing in-house. . [click to continue…]

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Post image for 3 Tools to Increase Your AdWords ROI With Any Size Budget

3 Tools to Increase Your AdWords ROI With Any Size Budget

in Online Business

Years ago I had to spend my time explaning what AdWords was to a business and why they would benefit from it. Thankfully, those days are long gone but we are now at a point where it isn’t enough to just have a basic AdWords campaign running. Here are 3 ways to increase your ROI on whatever sized ad budget you are working with. [click to continue…]

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